Tooniebet Affiliate Program

Why Promote This Offer

The ToonieBet affiliate program pays a CPA of $75 for every successful first-time deposit from Canadian users outside Ontario. The rest-of-Canada market has fewer locally branded sportsbooks competing for attention, giving publishers strong conversion economics on a premium payout.

1. A $75 FTD payout matches the strong lifetime value of Canadian depositing bettors.
2. Outside Ontario, fewer Canadian-identity sportsbooks compete, so ToonieBet's local brand stands out sharply.
3. Hockey-first provinces from BC to the Maritimes deliver passionate, year-round betting audiences.
4. One first-deposit trigger keeps tracking simple and validation predictable.

Who Should Promote This

Ideal Publisher Profile

Best for Canadian sports content sites, provincial sports communities, odds and picks creators, and media buyers running rest-of-Canada betting campaigns.

Audience Match

Converts with Canadian adults of legal betting age in their province who follow the NHL, CFL, NBA, and NFL, particularly mobile-first recreational bettors.

Traffic Rules

Allowed

• Canadian sports content and news sites
• Betting picks and odds comparison content
• Approved native and display campaigns
• Opt-in email lists of betting audiences
• Podcast and YouTube sports content
• SEO content targeting Canadian betting keywords
• Approved social media campaigns
• Sportsbook review and comparison pages

Not Allowed

• Targeting minors or users under provincial legal betting age
• Incentivized or rewarded traffic
• Targeting Ontario users through this geo line
• Brand bidding on ToonieBet trademark terms
• Misleading win or risk-free claims
• Bot or fraudulent deposit traffic
• Spam messaging on any channel
• Creatives implying betting solves financial problems

Compliance Note

Betting rules vary by province across Canada. Creatives must respect each province's legal age and advertising standards, carry responsible gambling messaging, and Ontario users must be routed to the separate Ontario program.

Tracking Flow

1. Publisher places their S2S Postback tracking link in sports content, picks pages, or approved placements.
2. User clicks and is directed to the ToonieBet app or site.
3. User registers and verifies their account.
4. User completes a successful first-time deposit.
5. The S2S Postback fires the conversion event to the affiliate network.
6. Conversion enters the 30-day validation window.
7. After validation, $75 is credited to the publisher's payout balance.

Tracking Window: 30 days  |  Attribution: Last-click  |  Tracking Method: S2S Postback  |  Deduplication: One CPA per unique new Canadian user outside Ontario

Promotional Tips

• Lead with hockey, NHL content converts across every Canadian province from BC to Nova Scotia.
• Localize content per province, Canucks, Flames, Oilers, Jets, and Habs audiences each respond to their own team angles.
• Use the Canadian-brand angle against offshore books, local identity is ToonieBet's clearest differentiator.
• Geo-split campaigns carefully so Ontario clicks route to the Ontario offer and tracking stays clean.

Payment Methods

Publishers are paid through multiple flexible methods including Crypto, Wise, PayPal, Wire Transfer, and more. Payouts are processed on a Net-30 cycle once your earnings clear the minimum payout threshold. Contact your account manager if you need to set up or change your preferred payment method.