Why Promote This Offer

The Story TV affiliate program pays a CPI of $0.6 for every genuine app install from a new Indian user. As India's number two entertainment app with 100 million-plus downloads and 7.8 million daily installs, Story TV gives publishers a high-volume install payout in India's fastest-growing short entertainment category.

1. A $0.6 CPI on install is a strong short drama entertainment payout - at 7.8 million daily downloads, Story TV is one of the highest-volume organic entertainment conversion opportunities in the Indian app market.
2. Story TV's ranking as India's second-most downloaded entertainment app and 100 million-plus total downloads mean affiliate traffic lands on a platform many users have already heard of, reducing friction in the install funnel.
3. Daily new content drops at midnight across romance, thriller, and drama genres create habitual returning user behaviour that drives strong organic word-of-mouth and natural content marketing angles.
4. The CPI model pays per install with no subscription or usage requirement, making it one of the simplest conversion events in the Indian entertainment affiliate space.

Who Should Promote This

Ideal Publisher Profile

Best suited for Indian short drama and entertainment app review content sites, OTT comparison platforms, social media creators covering Indian content apps, YouTube channels covering short video and mobile entertainment, and high-volume media buyers running UAC, push, or in-app display campaigns targeting Indian entertainment audiences.

Audience Match

Converts best with Indian adults and young adults aged 15 to 40 who consume short video content daily and are looking for a dedicated short drama app with fresh daily content beyond standard social media reels.

Traffic Rules

Allowed

• Organic Indian short drama, OTT review, and entertainment comparison content
• Drama recommendation content in Hindi and Hinglish targeting Indian mobile users
• Email marketing to opted-in Indian entertainment and streaming audiences
• In-app display and UAC campaigns geo-targeted to India for entertainment users
• Push notification campaigns targeting Indian adults with short video or OTT usage
• Social media content on Instagram Reels, YouTube Shorts, and Telegram entertainment groups

Not Allowed

• Incentivized or reward-based installs without genuine user intent
• Fraudulent or bot-generated installs
• Brand keyword bidding on Story TV paid search terms
• Traffic from outside India
• Content targeting users under 13
• Click injection, click flooding, or SDK spoofing

Compliance Note

All installs go through fraud validation including bot detection, click injection, and SDK spoofing checks. Fraudulent installs are rejected. All promotions must comply with MIB digital content advertising guidelines in India.

Tracking Flow

1. Publisher places their CPI tracking link in Indian short drama or entertainment content.
2. User clicks and is directed to the Story TV app on Google Play or the App Store.
3. User downloads and installs the Story TV app on their device.
4. The install event fires to the affiliate network via MMP tracking.
5. Install enters the validation window for fraud screening.
6. After validation, $0.6 is credited to the publisher's payout balance per genuine install.

Tracking Window: 30 days  |  Attribution: Last-click  |  Tracking Method: S2S Postback  |  Deduplication: One CPI per unique new Indian device install

Promotional Tips

• Entertainment app comparison content ranking Story TV against Kuku TV and Rocket Reel on daily content volume and episode length is the highest-converting install driver for users evaluating which short drama app to download.
• Daily new content launch angle - new dramas drop every midnight - creates urgency and FOMO for Indian users who want a platform that always has fresh content to watch.
• Genre-specific content targeting users searching for billionaire romance, family drama, or thriller mystery in Hindi drives strong installs from users discovering Story TV while searching their preferred genre.
• For media buyers, UAC campaigns targeting users of competing short drama apps in India deliver the strongest audience affinity and conversion rates for Story TV installs.

Payment Methods

Publishers are paid through multiple flexible methods including Crypto, Wise, PayPal, Wire Transfer, and more. Payouts are processed on a Net-30 cycle once your earnings clear the minimum payout threshold. Contact your account manager if you need to set up or change your preferred payment method.