StoryTV Affiliate Program

Why Promote This Offer

The StoryTV affiliate program pays a CPI of $0.6 for every app install in India. Install campaigns for entertainment apps convert at very high rates, making this a pure volume opportunity for publishers with mass-market Indian reach.

1. A simple install trigger converts at the highest rate of any campaign type, so volume compounds quickly.
2. Short-form vertical drama is one of the fastest-growing content formats in India right now.
3. Entertainment installs face no eligibility or KYC friction, anyone who clicks can convert.
4. CPI attribution is immediate and clean, with payouts validated quickly.

Who Should Promote This

Ideal Publisher Profile

Best for high-volume in-app media buyers, entertainment content sites, meme and video pages, and OEM or push traffic sources with broad Indian reach.

Audience Match

Converts with Indian mobile users aged 18 to 40 who consume short video content, especially in tier 2 and tier 3 cities with strong vernacular content appetite.

Traffic Rules

Allowed

• In-app display and rewarded video placements
• Entertainment and video content sites
• Push notification traffic
• Native advertising
• Social media video communities
• OEM and preload-style inventory where approved
• SEO and app review content
• Meme pages and short-video creators

Not Allowed

• Click-injection or install-fraud traffic
• Brand bidding on StoryTV trademark terms
• Adult content placements or creatives
• Misleading creatives unrelated to the app's content
• Bot or emulator installs
• Spam SMS or messaging blasts
• Cookie stuffing or forced redirects
• Incentivized installs unless explicitly approved

Compliance Note

Creatives must use content tonally consistent with the app and avoid adult or sensationalized imagery. Install quality is monitored, low-retention traffic sources may be paused.

Tracking Flow

1. Publisher places their S2S Postback tracking link in entertainment content or in-app placements.
2. User clicks and is directed to the StoryTV app listing.
3. User installs the app.
4. User completes the app install and first open.
5. The S2S Postback fires the conversion event to the affiliate network.
6. Conversion enters the 7-day validation window.
7. After validation, $0.6 is credited to the publisher's payout balance.

Tracking Window: 7 days  |  Attribution: Last-click  |  Tracking Method: S2S Postback  |  Deduplication: One CPI per unique new India device

Promotional Tips

• Use cliffhanger-style video creatives pulled from drama tropes, curiosity drives install clicks.
• Run vernacular creatives in Hindi and regional languages for tier 2 and tier 3 scale.
• Target evening and late-night dayparts when short-drama consumption peaks.
• Monitor retention metrics closely, quality installs keep the campaign cap and payout stable.

Payment Methods

Publishers are paid through multiple flexible methods including Crypto, Wise, PayPal, Wire Transfer, and more. Payouts are processed on a Net-30 cycle once your earnings clear the minimum payout threshold. Contact your account manager if you need to set up or change your preferred payment method.