Why Promote This Offer

The mPokket affiliate program pays a CPA of $1.6 for every loan successfully disbursed to a new Indian user. As India's leading micro-loan app for college students and young professionals with loans from Rs 500 to Rs 2,00,000, mPokket gives publishers a strong disbursal-linked payout in an underserved demographic that most lending apps ignore.

1. A $1.6 CPA on loan disbursal is competitive for the Indian student and young professional lending space, with the disbursal trigger ensuring commissions are tied to completed, bank-confirmed loan transactions rather than mere applications or registrations.
2. mPokket's 2015 founding and leadership in India's student micro-loan vertical give it established brand recognition among college students and freshers who have no other regulated option for small-ticket instant credit.
3. India's 12 million-plus annual college graduates and 40 million-plus enrolled students represent a large, consistent acquisition audience that is underserved by traditional NBFCs and salary-requirement-based lending apps.
4. The no-CIBIL-score-required model for students means mPokket converts first-time borrowers who have zero credit history - the largest untapped segment in India's personal lending market.

Who Should Promote This

Ideal Publisher Profile

Best suited for Indian student finance, campus deals, and fresher loan comparison content sites, college education YouTube channels, personal finance and first salary content creators targeting young Indian adults, and media buyers running in-app display or push campaigns targeting Indian adults aged 18 to 35 with loan intent.

Audience Match

Converts best with Indian college students aged 18 and above and salaried freshers aged 21 to 40 who need small instant personal credit and lack the income proof or CIBIL score required by most traditional digital lending apps.

Traffic Rules

Allowed

• Organic Indian student finance, fresher loan, and micro-loan comparison content
• College finance and campus budgeting content targeting Indian young adults
• Email marketing to opted-in Indian student and young professional audiences
• Native advertising on Indian education, career, and lifestyle platforms
• Display and DSP campaigns geo-targeted to India targeting adults aged 18 to 35 with loan intent
• Push notifications targeting Indian college-age adults with financial need

Not Allowed

• Incentivized or reward-based referrals
• Fraudulent or duplicate loan applications
• Brand keyword bidding on mPokket paid search terms
• Traffic from outside India
• Content targeting users under 18
• Pop-up or pop-under traffic

Compliance Note

All promotions must comply with RBI digital lending guidelines and ASCI advertising standards. Do not make guaranteed approval claims or misrepresent interest rates or loan amounts. mPokket works with NBFC partners - do not market it as a direct lender.

Tracking Flow

1. Publisher places their S2S Postback tracking link in Indian student finance or micro-loan content.
2. User clicks and is directed to the mPokket app on Google Play or the App Store.
3. User downloads, installs, and registers using mobile number and college or employee email.
4. User completes digital KYC with Aadhaar and PAN and submits required documents.
5. Loan is approved by mPokket's NBFC partner and disbursed to the user's bank account.
6. S2S Postback fires the loan disbursal conversion event to the affiliate network.
7. After the 30-day validation window, $1.6 is credited to the publisher's payout balance.

Tracking Window: 30 days  |  Attribution: Last-click  |  Tracking Method: S2S Postback  |  Deduplication: One CPA per unique new Indian user disbursed loan

Promotional Tips

• Student financial tips content covering how to get a loan without a salary slip or CIBIL score is the strongest acquisition angle for mPokket - this is the specific search query that converts high-intent first-time borrowers who have no other options.
• First salary and fresher finance content targeting new graduates entering the workforce drives strong mPokket conversion - position it as the go-to loan for the first few months before a credit history is established.
• College essentials and education expense content tied to semester start, competitive exam prep, and hostel expenses converts consistently year-round across India's academic calendar.
• For media buyers, in-app placements in Indian campus networking, job-hunting, and education apps target the exact 18 to 30 year old demographic that mPokket is built for.

Payment Methods

Publishers are paid through multiple flexible methods including Crypto, Wise, PayPal, Wire Transfer, and more. Payouts are processed on a Net-30 cycle once your earnings clear the minimum payout threshold. Contact your account manager if you need to set up or change your preferred payment method.