MB bank

MB bank Affiliate Program

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Program Details

Details

BrandMB bank
CategoryFintech
Platformapp
CountryVietnam
Payout$1.8
ModelCPA

About MB bank

MB Bank is one of Vietnam's top commercial banks with over 25 million customers, offering a full-service mobile banking app where you can open an account, transfer money, pay bills, take loans, and invest — entirely from your phone. The app is known for being fast, simple, and reliable, and is one of the most downloaded banking apps in Vietnam. Account opening and onboarding are done digitally through the app, with no branch visit required. The AF_OB_SUCCESS conversion tracks a user completing the full digital onboarding process successfully.

Important Program Information

Why Promote This Offer

The MB Bank affiliate program pays a CPA of $1.8 for every new Vietnamese user who completes full digital onboarding on the MB Bank app. As one of Vietnam's largest commercial banks with 25 million-plus customers and a top-rated mobile banking app, MB Bank gives publishers a strong onboarding-linked payout in one of Southeast Asia's fastest-growing digital banking markets.

  1. A $1.8 CPA on successful app onboarding is well-suited for high-volume acquisition from Vietnamese fintech and banking publishers, where MB Bank's widespread brand recognition and top app store ratings convert new users at strong rates.
  2. MB Bank's 25 million-plus customer base and status as one of Vietnam's most trusted commercial banks give it strong conversion credibility — Vietnamese users arriving via affiliate traffic are likely to already recognise and trust the brand.
  3. Vietnam's rapidly growing digital banking adoption — driven by SBV (State Bank of Vietnam) financial inclusion initiatives and rising smartphone penetration — creates a large, expanding acquisition opportunity for publishers reaching Vietnamese adults with banking content.
  4. The onboarding success trigger captures users at the moment they have completed the full digital account setup, ensuring publisher commissions are tied to high-intent, fully activated new account holders rather than partial registrations.

Who Should Promote This

Ideal Publisher Profile

Best suited for Vietnamese personal finance and digital banking comparison sites, Vietnamese-language YouTube channels covering banking apps and financial tips, fintech and mobile banking guide platforms targeting Vietnamese adults, and media buyers running in-app display or push campaigns geo-targeted to Vietnam with banking or financial services intent.

Audience Match

Converts best with Vietnamese adults aged 18 to 45 who are looking to open a new digital bank account or switch to a full-featured mobile banking app from a trusted Vietnamese commercial bank, particularly users who want instant transfers, bill payments, and loan access in a single app.

Traffic Rules

Allowed

  • Organic Vietnamese personal finance, digital banking, and app comparison content
  • Bank account opening and onboarding guide content in Vietnamese
  • Email marketing to opted-in Vietnamese finance and consumer audiences
  • Native advertising on Vietnamese finance, news, and lifestyle platforms
  • In-app display and DSP campaigns geo-targeted to Vietnam
  • Push notifications targeting Vietnamese adults with banking or financial services intent
  • Social media content on Facebook, YouTube, and Zalo targeting Vietnamese adults

Not Allowed

  • Incentivized or reward-based referrals
  • Fraudulent onboarding completions or fake account registrations
  • Brand keyword bidding on MB Bank paid search terms
  • Traffic from outside Vietnam
  • Content targeting users under 18
  • Misleading claims about interest rates, loan terms, or account features

Compliance Note

All promotions must comply with State Bank of Vietnam (SBV) financial advertising regulations. Do not misrepresent MB Bank's interest rates, account terms, or loan products. Creative pre-approval required before launch.

Tracking Flow

  1. Publisher places their S2S Postback tracking link in Vietnamese banking or finance content.
  2. User clicks and is directed to the MB Bank app on Google Play or the App Store.
  3. User downloads, installs, and begins the MB Bank digital account registration.
  4. User completes the full onboarding process including identity verification within the app.
  5. AppsFlyer fires the AF_OB_SUCCESS onboarding completion event to the affiliate network via S2S Postback.
  6. Conversion enters the 30-day validation window.
  7. After validation, $1.8 is credited to the publisher's payout balance.

Tracking Window: 30 days  |  Attribution: Last-click  |  Tracking Method: S2S Postback (AppsFlyer)  |  Deduplication: One CPA per unique new Vietnamese user onboarding completion

Promotional Tips

  • Banking app comparison content positioning MB Bank's full-service features against Vietnamese neobanks and e-wallets like MoMo and ZaloPay is the strongest acquisition angle — MB Bank's commercial banking licence, loan products, and investment tools are genuine differentiators for users who want more than a payments wallet.
  • Account opening tutorial content in Vietnamese showing the step-by-step digital onboarding process converts well with first-time digital banking users who need reassurance about the identity verification steps.
  • Tet (Lunar New Year) and back-to-school seasons are peak financial activity windows in Vietnam — users setting up new accounts, transferring money to family, or taking loans are most active during these periods, making them ideal campaign windows.
  • For media buyers, in-app placements in Vietnamese news, social media, and ride-hailing apps deliver strong contextual reach to working-age Vietnamese adults who are already active on their smartphones and receptive to a trusted banking app offer.

Payment Methods

Publishers are paid through multiple flexible methods including Crypto, Wise, PayPal, Wire Transfer, and more. Payouts are processed on a Net-30 cycle once your earnings clear the minimum payout threshold. Contact your account manager if you need to set up or change your preferred payment method.

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