GX Bank

GX Bank Affiliate Program

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Program Details

Details

BrandGX Bank
CategoryFintech
Platformapp
CountryMalaysia
Payout$0.8
ModelCPA

About GX Bank

GX Bank is Malaysia's first licensed digital bank, offering app-based savings, payments, and personal financing products. Backed by the Grab ecosystem and regulated locally, it has quickly become a flagship name in Malaysia's digital banking transition. Malaysia's accelerating shift from traditional branches to app-first banking creates strong, sustained acquisition demand. The loan application trigger sits early in the funnel, making conversions accessible for a broad range of publishers.

Important Program Information

Why Promote This Offer

Ideal Publisher Profile

This offer fits Malaysian personal finance content sites, fintech review platforms, local-language creators, and media buyers running Malaysian finance traffic. Publishers reaching digitally savvy urban Malaysians will see the strongest application rates.

Audience Match

Malaysian adults aged 21 to 45, particularly urban professionals already comfortable with e-wallets and digital banking, applying for accessible personal financing through a trusted licensed app.

Reasons to Promote

  1. An application-based trigger converts earlier in the funnel than approval or disbursal offers, lifting effective EPC.
  2. GX Bank's status as Malaysia's first licensed digital bank gives it strong trust and media recognition.
  3. Malaysia's digital banking adoption is in a high-growth phase, supporting consistent acquisition budgets.
  4. A single clear conversion event keeps tracking and validation straightforward.

Traffic Rules

Allowed

  • Malaysian personal finance blogs and content sites
  • Fintech and banking comparison platforms
  • Email campaigns to opted-in Malaysian finance audiences
  • Native ads on Malaysian financial and news media
  • In-app display traffic via DSPs
  • Push notification traffic
  • Paid social and search (non-brand keywords only)

Not Allowed

  • Incentivized or reward-based traffic
  • Coupon and cashback placements
  • Brand keyword bidding
  • Self-referrals and fraudulent applications
  • Misleading creatives promising guaranteed approval
  • SMS spam or unsolicited messaging
  • Bot, emulator, or click-injection traffic

Compliance Note

GX Bank is regulated under Bank Negara Malaysia's digital banking framework. Creatives must represent financing terms accurately, avoid guaranteed approval language, and comply with Malaysian financial advertising standards.

Tracking Flow

  1. Publisher places their S2S Postback tracking link in finance content or media placements.
  2. User clicks and is directed to the GX Bank app journey.
  3. User installs the app and completes onboarding.
  4. User submits a completed loan application.
  5. S2S Postback fires the conversion event to the affiliate network.
  6. Conversion enters the 30-day validation window.
  7. After validation, $0.80 is credited to the publisher's payout balance.

Tracking Window: 30 days  |  Attribution: Last-click  |  Tracking Method: S2S Postback  |  Deduplication: One CPA per unique completed loan application

Promotional Tips

  • Leverage the licensed digital bank positioning in creatives to build instant trust with Malaysian users.
  • Produce content in both English and Bahasa Malaysia to widen reach across audience segments.
  • Target users already active with e-wallets, as they convert fastest on digital banking offers.
  • Use simple step-by-step application explainers to reduce drop-off in the financing funnel.

Payment Methods

Publishers are paid through multiple flexible methods including Crypto, Wise, PayPal, Wire Transfer, and more. Payouts are processed on a Net-30 cycle once your earnings clear the minimum payout threshold. Contact your account manager if you need to set up or change your preferred payment method.

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