Why Promote This Offer

The Zalora affiliate program pays a CPA of $10 for every confirmed first purchase by a new customer across Malaysia, Singapore, and Hong Kong. As Southeast Asia's leading fashion marketplace since 2012 with 50,000-plus styles from global and regional brands, Zalora gives publishers a strong per-purchase payout across three of the region's most valuable fashion markets.

1. A $10 CPA on a new customer first purchase is competitive in the Southeast Asian fashion e-commerce affiliate market, reflecting the strong LTV of a Zalora shopper who returns for sales events, new season launches, and daily deals.
2. Zalora's 12-year history as the region's leading fashion marketplace gives it strong brand recognition and trust across Malaysia, Singapore, and Hong Kong that converts first-time online fashion buyers who look for a credible established platform.
3. The three-market coverage - Malaysia, Singapore, and Hong Kong - gives publishers broad regional reach across English, Bahasa Malaysia, Cantonese, and Mandarin audiences from a single affiliate program.
4. Zalora's daily deals, seasonal mega sales including Anniversary Sale and Mid-Season Sale, and free returns policy create consistent high-conversion traffic opportunities throughout the year beyond just peak shopping seasons.

Who Should Promote This

Ideal Publisher Profile

Best suited for fashion, lifestyle, beauty, and outfit inspiration content sites in Malaysia, Singapore, and Hong Kong, YouTube fashion review channels covering Southeast Asian brands, Instagram style creators, and media buyers running display or social campaigns targeting adults with fashion or online shopping intent in the three covered markets.

Audience Match

Converts best with adults aged 18 to 45 in Malaysia, Singapore, and Hong Kong who shop for fashion, footwear, accessories, and beauty products online and are looking for deals, new arrivals, or specific brands available on Zalora.

Traffic Rules

Allowed

• Organic fashion, lifestyle, beauty, and outfit content targeting audiences in Malaysia, Singapore, and Hong Kong
• Zalora sale and deal content covering Anniversary Sale, Mid-Season Sale, and daily promotions
• Email marketing to opted-in fashion and lifestyle audiences in the three covered geos
• Social media content on Instagram, TikTok, and Pinterest targeting fashion-conscious adults in target markets
• Display and DSP campaigns targeting adults with online fashion or shopping intent in Malaysia, Singapore, and Hong Kong
• Influencer-style review and styling content covering Zalora brands and new arrivals

Not Allowed

• Incentivized or reward-based first purchases
• Fraudulent or self-purchase order manipulation
• Brand keyword bidding on Zalora paid search terms
• Traffic from outside Malaysia, Singapore, and Hong Kong
• Refunded or cancelled orders excluded from commission reconciliation
• Content targeting users under 18

Compliance Note

All promotions must comply with consumer advertising standards in Malaysia (MCMC/FMCA), Singapore (ASA/PDPA), and Hong Kong (HKAB/PCPD). Do not misrepresent pricing, returns policies, or brand availability. Cancelled and refunded orders are excluded from commission.

Tracking Flow

1. Publisher places their S2S Postback tracking link in fashion, lifestyle, or beauty content in target markets.
2. User clicks and is directed to the Zalora app or website for their market.
3. User registers as a new customer and browses available products.
4. User adds items to cart and completes their first purchase with payment.
5. S2S Postback fires the first purchase new customer conversion event to the affiliate network.
6. Purchase enters the validation window; refunds and cancellations are excluded.
7. After validation, $10 is credited to the publisher's payout balance.

Tracking Window: 30 days  |  Attribution: Last-click  |  Tracking Method: S2S Postback  |  Deduplication: One CPA per unique new Zalora customer first confirmed purchase

Promotional Tips

• Anniversary Sale and Mega Sale content published ahead of Zalora's biggest promotional events drives extremely high conversion volume - new customers are most likely to make their first purchase during major sale events when prices are at their lowest and deal urgency is highest.
• Brand discovery content covering specific labels exclusively available on Zalora in each market - particularly local Asian designer brands - converts strongly with fashion-forward shoppers who are looking for unique alternatives to global mass-market brands.
• Outfit inspiration content on Instagram and TikTok specifically showing products available on Zalora with direct shopping links is the strongest conversion format for the Southeast Asian fashion audience, which is heavily influenced by social media styling content.
• For media buyers, social media campaigns on Instagram and TikTok targeting women aged 18 to 35 in Malaysia, Singapore, and Hong Kong deliver the strongest first-purchase conversion volumes for Zalora's core demographic.

Payment Methods

Publishers are paid through multiple flexible methods including Crypto, Wise, PayPal, Wire Transfer, and more. Payouts are processed on a Net-30 cycle once your earnings clear the minimum payout threshold. Contact your account manager if you need to set up or change your preferred payment method.