DBS Digibank Affiliate Program

Why Promote This Offer

Ideal Publisher Profile

This offer suits personal finance content sites, banking comparison platforms, savings and investment bloggers, and media buyers running finance verticals in India. Publishers with audiences researching savings accounts, fixed deposits, or digital banking options will see the strongest conversion rates.

Audience Match

Salaried professionals and young urban Indians aged 21 to 45 who prefer app-based banking and are comfortable completing digital KYC convert best on this offer.

Reasons to Promote

1. A $5 CPA on account opening reflects the long customer lifetime value banks attach to new account holders in India.
2. DBS is a globally recognized banking brand, which lowers trust friction and lifts click-to-conversion rates.
3. Digital account opening demand in India is consistent year-round, with spikes around salary cycles and tax-saving season.
4. A single, clearly defined conversion trigger keeps attribution clean and disputes minimal.

Traffic Rules

Allowed

• Personal finance blogs and content sites
• Loan and credit comparison platforms
• Email campaigns to opted-in finance audiences
• Native ads on financial and news media
• In-app display traffic via DSPs
• Push notification traffic
• Paid social and search (non-brand keywords only)

Not Allowed

• Incentivized or reward-based traffic
• Coupon and cashback placements
• Brand keyword bidding
• Self-referrals and fraudulent applications
• Misleading creatives promising guaranteed approval
• SMS spam or unsolicited messaging
• Bot, emulator, or click-injection traffic

Compliance Note

Banking products in India are regulated by the Reserve Bank of India. Creatives must not misrepresent interest rates, fees, or account features, and must avoid any language implying guaranteed returns.

Tracking Flow

1. Publisher places their S2S Postback tracking link in finance content, comparison pages, or media placements.
2. User clicks and is directed to the DBS Digibank app journey.
3. User installs the app and begins digital KYC.
4. User completes the account opening process.
5. S2S Postback fires the conversion event to the affiliate network.
6. Conversion enters the 30-day validation window.
7. After validation, $5 is credited to the publisher's payout balance.

Tracking Window: 30 days  |  Attribution: Last-click  |  Tracking Method: S2S Postback  |  Deduplication: One CPA per unique new account opened

Promotional Tips

• Lead with the paperless, fully digital account opening journey to set expectations of a quick process.
• Target content around salary accounts, savings interest rates, and digital KYC how-to guides.
• Time pushes around month-start salary cycles when banking intent peaks in India.
• Use comparison-style content versus other digital savings accounts to capture high-intent researchers.

Payment Methods

Publishers are paid through multiple flexible methods including Crypto, Wise, PayPal, Wire Transfer, and more. Payouts are processed on a Net-30 cycle once your earnings clear the minimum payout threshold. Contact your account manager if you need to set up or change your preferred payment method.