Beautiful Homes, a new venture of Asian Paints, has entrusted its digital mandate to Social Kinnect which will involve the agency to handle its digital assets. According to the mandate, the agency is going to provide creative and strategic inputs for the digital platforms of the online home décor publishing brand.
Currently catering to an evolved audience of homemakers, technical experts, and explorers, the brand intends to be a one-stop destination for beautiful homes, interior design ideas, DIY room décor and home décor ideas.
It aims to strengthen its presence on social media and to connect strongly with their target audience. With the help of innovative and fresh digital activations, it wants to help people design beautiful homes of their dreams.
Social Kinnect is thrilled to partner with a renowned brand like Asian Paints. Since the largest Indian paint manufacturing company is a digitally evolved company, managing their home decor content platform will be a great opportunity to formulate and execute a clutter-breaking content strategy. It is confident of publicizing Beautiful Homes as the ultimate destination for home décor inspirations using its dynamic content expertise.
3.14 Digital congratulates Social Kinnect on bagging this account!