As Digital Marketing is about promoting and selling products or services, a Digital Marketer has to promote them whether it is day or night or be it a Sunday or a holiday.
But sticking to the laptop all the time is not realistic, so Digital Marketers should be armed with handy mobile marketing apps which can help them streamline their workflow.
Wondering which digital marketing apps can make staying connected on the go easy? Read the article to discover the best digital marketing apps.
Best 15 Digital Marketing Mobile Apps for Every Marketer
The marketers have to be on their toes in today’s high-octane world of digital marketing. Considering mobile apps can greatly facilitate digital marketing, we bring a list of 15 must-have mobile apps for all digital marketers.
Perch by ThriveHive
Winner of 2013 Appy Awards for the Best Business App category, Perch gives you a view of all the social mentions that your company receives as well of your competitors’. It is available for both Android and iOS users.
You can add the companies you wish to follow and Perch creates a news feed of their updates and mentions on Twitter, Yelp, Instagram, Foursquare, Groupon, Google+, and Living Social.
The app focuses on local businesses i.e. if you add McDonald’s to your feed, the options you get will be local i.e. nearby McDonald’s stores and not for the larger corporation. Other than these features, it is easy to set up and use.
Boomerang is one of the most powerful apps for efficient email management. It is also available for both Android and iOS users. It allows you to snooze and schedule your emails for later as well as tracks responses to your sent emails.
Its multi-account support helps in switching accounts easy. It is currently available in many languages including German, Spanish, French, Japanese, Korean, and Portuguese.
Google AdWords is a free Android app for AdWords that helps keep tabs on your ad campaigns using your smartphone. It lets you view and analyze the performance of your ads on the go.
You can check campaign statistics, update bids and budgets, and get real-time alerts anytime which will ensure a smooth running of multiple advertisements. Use the app to add, edit, or remove keywords as well as to work on suggestions to improve your campaigns.
This app is for existing AdWords customers only and is great for running a pay-per-click (PPC) campaign on Google.
Available for Android and iOS users, HubSpot is an inbound marketing management and sales platform that helps marketers attract customers.
The app provides you a feature to view all your HubSpot contacts and your previous deals. It lets you edit and complete your CRM tasks. Other than this, it provides you real-time notifications about Sales Activity and Tasks.
Size: Varies with the device
HootSuite is a mobile app has more than 15 million Android and iOS users. Free for up to 3 social media accounts, it provides a social media management dashboard that helps you manage social media business.
It is a single app which allows you to publish messages, images, videos, and GIFs easily to multiple social networks including Facebook, Twitter, Instagram, YouTube, and LinkedIn. You can schedule content in this app and also approve posts drafted by your teammates.
Buffer manages all your social media platforms from a single platform and saves you time. You can schedule your posts through this app and track the performance of your content on your various social media handles.
Add any link, text, or media to Buffer and you can quickly select when and where it will be posted. It efficiently manages your accounts on Facebook, Instagram, Twitter, Pinterest, LinkedIn, and Google+.
You can access easy-to-understand analytics for each of your updates. You can also add Buffer to your browser using Browser Extensions for Safari, Chrome, Firefox, and Opera. It is available for both Android and iOS users.
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It is the best app to bring communication and collaboration at one place in order to get your task done i.e. this app helps you to communicate with all the members of your team.
It also allows you to message specific teams at the office. It also allows you to transfer and edit documents with just one click of a button.
Size: Varies with the device
Wunderlist: To-Do List & Tasks
Wunderlist is the best to-do list app to create quick lists of your day-to-day tasks with an option to attach photos, PDFs, presentations, and more.
You can divide your list into different topics/categories and share it with your colleagues. It even lets you see when one of your colleagues ticks off a task on the list you sent out and thus prevents that particular task from being done twice.
This app allows you to instantly sync and track your task list on all your devices whether it is your phone, laptop, or tablet. You add a reminder so that you don’t miss important deadlines.
Size: Varies with the device
Teamwork Projects is an online project management application. It helps managers, staff, and clients work together more productively online. You can see the latest activity of your projects, star your most important projects, and quickly assign tasks to users.
Other than this, the app also allows you to read and reply to project messages and to check off tasks when they are completed. This app uses an email server that all the team members and clients can access remotely and allows team members to get allocated the right client email.
Trello is an app that helps you to organize anything as a marketer. You can create boards to organize anything you are working on. With the help of this app, you can customize workflows for different projects and assign tasks to yourself and coworkers. It also allows you to keep track of your partner’s schedule without having to be in the same physical location.
It also allows you to attach files from Google Drive and Dropbox and one most important feature is that you can work offline on this app and the boards get synced automatically when reconnected.
Size: Varies with the device
Nimble Social Relationship CRM
Nimble is a relationship management app that helps you build the CRM database via the contacts, emails, calendar activities you and your team are connecting with. This app quickly create events that sync to Nimble and your Google Calendar
It provides you with clear and concise contacts and company details before every meeting. You can set push notifications to help you prepare for meetings. So, you don’t need to panic at the last minute before a meeting.
Nimble also automatically syncs phone contacts to your Nimble account. It searches the web and social networks of your contacts to deliver insights into mutual interests and important moments.
Pagemodo is a social media manager app i.e. it helps you to schedule posts for later on Facebook, Twitter, and LinkedIn. You can post on multiple networks all at once, or choose the right platform for your content between Facebook, Twitter, and LinkedIn.
The app allows you to switch between personal and business Pagemodo accounts, and manage multiple social media business profiles. You can share posts while you discover them on social media platforms and keep your followers engaged no matter where you are.
LastPass Password Manager
LastPass is a password manager and password generator that locks your passwords and personal information in a secure vault. So, your content and information will be safe through this app.
It also saves and auto-fills personal information for all of your online accounts so anything you save on one device will be available to you on all your other devices. It also provides you a feature of emergency access to your vault.
It is an app for storing all your files in a single place i.e. you can keep all your files in Dropbox and safely sync them to all your devices. Access them anytime, anywhere.
Other than this, it also allows you to edit Word, Excel, and PowerPoint files as well as to send large files easily. You can also comment on files to share feedback with your team. The Dropbox doc scanner turns receipts, whiteboards, and notes into PDFs.
TeamViewer allows you to remotely access your devices – computer (Windows, Mac OS, Linux), smartphone (Android, Windows 10 Mobile), or tablet – on the go! With this app, you can wake up your sleeping computer remotely by using the Wake-on-LAN feature.
With high-security standards, it allows you to transfer files to and from a remote computer. So, this can be really helpful when you want to access an unattended remote device.
It can give spontaneous support or administer unattended computers. Packed with intuitive touch and control gestures, it makes computers and contacts management quite convenient. TeamViewer gives easy, fast, and secure remote access and is currently used on over 1 billion devices.
These are the best 15 mobile marketing apps for digital marketers that a digital marketer must have for staying in touch with their audience at all times.